Wednesday, 19 January 2011

Pre-planning Epk

Why have you chosen your particular Brief? How well do you understand the subject area already? What do think are the most important issues to explore for your brief?

The reason why that I chose this brief is because I am very passionate about music and I play music my self I play guitar. I have a great understanding of this subject area because I am a musician my self. The important issues to explore in this brief are to see if the audience like this type of genre.

Why have you chosen your specific tasks within the brief? how will they allow you to be creative? how do you think you will be able to use the skills that you already have to complete the task?

The specific tasks we have chosen is an epk and a web site the reason why we have chosen these tasks is because we like music and we can make some music because we are using are friends band so therefore that is creative. We will be able to use the skills we have for these task because we have used the video editing software before and we can make websites.

what do you intend to achieve with your main and second task? how will they capture the audience's attention? what have you learned about how the trailers/websites/magazines you have researched provide for their audience?

What we hope to achieve with both tasks is to promote a band of the rock genre. The way it capture the audience’s attention is by advertising tours on the website and advertising merchandise and use various colours on the site to grab their attention. What I have learned from examples I have looked at is they address the audience by selling stuff and showing various music videos and bios about the members of the band.

what do you know about the subject matter of your chosen task? what have you researched to gain an understanding to relevant trailers/epks?

I know a relevant amount for the subject matter, as I love to listen to music and play music. I research websites and epk’s what I am going to use from them is text that grabs the audience’s eye and some good background music that makes them remember the song and maybe like the song.

what kind of things will you need to know about your target audience? what kind of messages will get through to them? how will you get an understanding of your target audience?

The main thing that I will need to know about my target audience is if they are into this band or not. The message that we will get through to them is to help promote this band and make them a hit. This will give me an understanding from my target audience because it will show if they like the band or not.

what are the initial ideas for your project? what specific ideas will you be focusing on within your main and second task? what will your trailer/magazine/epk/website be about? what ideas will you be including?

Our initial ideas are an epk and a website the specific ideas we will be focusing on is to promote a band through a short video about themselves and a website that shows their tour dates and bios and some bits of music. We will focus mainly on the audience by selling merchandise on the website and will cater some entertainment by having some performances on the site.

 

         

Wednesday, 5 January 2011

First task- synopsis

for my first task I will be responding to the brief of an EPK based on a rock band that I will be promoting.

Synopsis: the name of the band that i am promoting in called "not much nothing" the genre of this band is rock i have been using example EPK's from the killers. what this EPK is going to feature is the different songs from them and each of the members bios to get to know them. there will be background music done by them so you can have a constant taster of their music.

Target Audience: The target audience I am aiming at is young adults ages 16-25. The gender type would be a mix of both because I do not want to isolate a gender. The type of social group that this will appeal to is the skater/rock group. I have used the killers as an example of how my EPK is going to be shaped for example having interviews to explain who the band are from some of the members and some of their song samples.   

Wednesday, 15 December 2010

What is needed in an EPK?


  • Close ups and low angle close ups
  • Colour system
  • Text show the artist’s name
  • Introducing
  • Artist shows achievements
  • Relevant location
  • Interviews covers all aspects
  • Examples from career
  • Industry reference
  • Background music
  • Industry experts
  • Aspirations
  • Behind the scenes
  • Clips of music videos

Three example of websites

Rise Against
This is the home page of the band Rise against they are popular punk rock band. The page is very easy to navigate it has hyperlinks on the side to different sections of the website to there music videos and tour dates. They use a dark background so the writing on the website is clearly displayed. They have all the latest information on the website so you know what is going on.
                                             
                                            
AC/DC




this the website for AC/DC as you can see there is lots of images around the website and the image on the home page shows what genre it is and that it is a rock band. There is a mixture of red and browns and other dark colours at the top of the page it instantly wants to sell you music T-shirts etc and this is a good way of making money.  



 here is more information about tour dates and albums it has different hyperlinks to other sections of the website of music videos of the band. The font colour is in a bold white colour so it is visable to see. the audience for this website would be young adults age 18-25.




Joey Cape


This website is for joey cape and the first thing you see is his name and all the different links to the other parts of the website. The colour scheme is very plain and simple its a sort of cream colour and the font colour is black and the titles of the sub sections are in bold.


It has different links to other websites in the page e.g Facebook. The audience for this site would people from the age of 20-29.

Sunday, 5 December 2010

EPK's

what i am doing for my media course work is a EPK (Electronic press kit) on a the genre of rock music. here are a few examples that have sparked a few ideas.



this is a EPK from the killers this was for there first website originally. At the start of the EPK it shows the name of the band "the killers" flashing in various colours. There are flashes of clips from recorded sessions and interviews from the band. they show their different successes by showing clips of music videos and their live sessions and there is behind the scenes footage of them making their music videos it has background music done by them.



This a Epk by Ben folds featuring Nick Hornby they are talking about the new album they have done and this epk most of the time its just them sat in chairs talking how they met and why they did the album. it switches between interviews and music and music videos which I want to do in  my epk. Tells everyone when the album is out and gives little tasters of his songs.